MYNM Ford Expansion
Strategic Location Planning
Our Strategy
Target 7 strategic areas across Riyadh to expand Ford's dealer network and close the sales coverage gap vs Toyota.
5KM Coverage Radius
Population Density
Show on Map
All Locations
17Aljazirah Motors
10Our Proposed Location
7Aljazirah Facility Types
Showroom4
Service Center5
Body & Paint1
Proposed Locations
Qurtubah
Khurais Road
Al Ghadeer
Khurais KSP
Badiya
NW Industrial Area
Faisaliya
Coverage Comparison
Aljazirah Coverage15.9%
Our Coverage17.5%
Ford vs Toyota Sales Coverage
Ford (Current)61%
Toyota (Benchmark)81%
Coverage gap: 20pp — our 7 locations help close this gap
Unique Coverage92%
of our coverage has no competitor overlap
Strategic Advantage
7-location strategy targeting key Riyadh corridors including Qurtubah, Khurais Road, Al Ghadeer, Khurais KSP, Badiya, NW Industrial Area, and Faisaliya
Data Sources
- • Intelia Nova - Expansion Potential Study
- • GASTAT Census 2022 (2025 Projections)
- • Kontur Population Density Dataset
- • RCRC Population Study 1437H
